Guillermo M. Wippold, Ph.D.

Guillermo Wippold, Ph.D.

Health Psychology   /   Community-Engaged Research

Advancing Health Through Community-Engaged Behavioral Science

Guillermo M. Wippold, Ph.D.

Associate Professor of Psychology  ·  Health Promotion Scientist

My program of research focuses on improving health and health-related quality of life among men. I partner with community members, organizations, and interdisciplinary research teams to understand the factors shaping men's health and to develop, adapt, and study culturally responsive behavioral interventions that fit real-world settings.

University of South Carolina Columbia, SC Get in touch

Guillermo Wippold, Ph.D.
Research philosophyBuilt with communities. Designed for real life.
01Men's Health & Quality of Life
02Community-Engaged Intervention Development
03Digital Health & Implementation Science

A connected program of research

From community priorities to actionable science.

My work brings behavioral science and community expertise together. Across projects, I examine the contexts that shape health, collaborate on interventions that reflect people's priorities, and study how these approaches can be delivered in sustainable ways.

01

Understand

Identify health priorities, social contexts, and barriers through community-engaged research.

02

Co-develop

Translate research and lived experience into culturally responsive intervention strategies.

03

Evaluate

Examine feasibility, acceptability, engagement, and outcomes as studies progress.

04

Implement

Investigate approaches that can expand reach and support delivery in everyday settings.

Research in practice

Featured projects.

View all current projects

Fade to Fitness Program

The Fade to Fitness Program is a barbershop-based health promotion program developed with community input to support health-related quality of life among Black men. Currently recruiting; supported by the National Institute on Minority Health and Health Disparities.

Explore program

mF2F Program

The mF2F Program adapts the Fade to Fitness Program into a mobile format, with community-informed design intended to reduce participation barriers and support flexible access to health promotion programming.

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Clean Cuts and Sharp Minds Collective

A community-engaged initiative that brings together barbers and academic partners to strengthen trusted pathways for men's health promotion and community-informed research.

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Also exploring community-centered approaches through initiatives including the Sumter Men's Health Fair.

Research, collaboration & mentorship

Better science is a team effort.

The CHIRP Lab brings together graduate students, undergraduate researchers, staff, and collaborators with interests in community-engaged research, health promotion, and resilience. Mentorship and collaborative scholarship are central to the lab's work.

Meet the CHIRP Lab

Work together

Meaningful research grows through partnership.

For academic collaborators

Interested in men's health, behavioral intervention development, digital health, or implementation science? I welcome conversations about shared research interests and collaborative opportunities.

Discuss collaboration

For community partners

Community organizations, barbers, and local leaders bring essential expertise to research. I welcome opportunities to learn about community priorities and explore partnerships rooted in mutual respect.

Start a conversation

For potential participants

Interested in taking part in research? Learn about current projects, including information about potential participation and eligibility where studies are recruiting.

Explore study information

Contact

Let's connect about research, collaboration, and community health.

wippold@mailbox.sc.edu